{
  "@context" : "http://lobid.org/resources/context.jsonld",
  "id" : "http://lobid.org/resources/990054447840206441#!",
  "type" : [ "BibliographicResource", "Periodical" ],
  "medium" : [ {
    "label" : "Print",
    "id" : "http://rdaregistry.info/termList/RDAproductionMethod/1010"
  } ],
  "title" : "Absatzwirtschaft, Sonderausgabe",
  "almaMmsId" : "990054447840206441",
  "hbzId" : "HT004986874",
  "deprecatedUri" : "http://lobid.org/resources/HT004986874#!",
  "issn" : [ "00013374" ],
  "alternativeTitle" : [ "Absatzwirtschaft <Düsseldorf> / Sonderausgabe", "Zeitschrift für Marketing", "Sonderausgabe" ],
  "otherTitleInformation" : [ "Zeitschrift für Marketing ; Wirtschaft und Werbung, industrielle Werbung, Verkaufspraxis" ],
  "publication" : [ {
    "dateStatement" : "1976-",
    "startDate" : "1976",
    "type" : [ "PublicationEvent" ],
    "location" : [ "Düsseldorf" ],
    "publishedBy" : [ "Verl. Handelsblatt" ],
    "publicationHistory" : "1976 - 1986; 2002 -",
    "note" : [ "Periodizität: unregelmäßig" ]
  } ],
  "describedBy" : {
    "id" : "http://lobid.org/resources/990054447840206441",
    "label" : "Webseite der hbz-Ressource 990054447840206441",
    "type" : [ "BibliographicDescription" ],
    "inDataset" : {
      "id" : "http://lobid.org/resources/dataset#!",
      "label" : "lobid-resources – Der hbz-Verbundkatalog als Linked Open Data"
    },
    "resultOf" : {
      "type" : [ "CreateAction" ],
      "endTime" : "2026-08-09T00:58:38",
      "instrument" : {
        "id" : "https://github.com/hbz/lobid-resources",
        "type" : [ "SoftwareApplication" ],
        "label" : "Software lobid-resources"
      },
      "object" : {
        "id" : "https://lobid.org/marcxml/990054447840206441",
        "dateCreated" : "1999-11-20",
        "dateModified" : "2026-02-07",
        "type" : [ "DataFeedItem" ],
        "label" : "hbz-Ressource 990054447840206441 im Exportformat MARC21 XML",
        "inDataset" : {
          "id" : "https://datahub.io/dataset/hbz_unioncatalog",
          "label" : "hbz_unioncatalog"
        },
        "sourceOrganization" : {
          "id" : "http://lobid.org/organisations/DE-600#!",
          "label" : "Zeitschriftendatenbank (ZDB)"
        },
        "provider" : {
          "id" : "http://lobid.org/organisations/DE-101#!",
          "label" : "Deutsche Nationalbibliothek"
        },
        "modifiedBy" : [ {
          "id" : "http://lobid.org/organisations/DE-605#!",
          "label" : "hbz - Hochschulbibliothekszentrum des Landes Nordrhein-Westfalen"
        } ]
      }
    },
    "license" : [ {
      "id" : "http://creativecommons.org/publicdomain/zero/1.0",
      "label" : "Creative Commons-Lizenz CC0 1.0 Universal"
    } ]
  },
  "natureOfContent" : [ {
    "label" : "Zeitschrift",
    "id" : "https://d-nb.info/gnd/4067488-5"
  } ],
  "subject" : [ {
    "notation" : "650",
    "type" : [ "Concept" ],
    "source" : {
      "label" : "Sachgruppen der DNB",
      "id" : "https://bartoc.org/en/node/20049"
    },
    "label" : "Management"
  }, {
    "type" : [ "Concept" ],
    "source" : {
      "label" : "Dewey-Dezimalklassifikation",
      "id" : "https://d-nb.info/gnd/4149423-4"
    },
    "label" : "Management und unterstützende Tätigkeiten",
    "notation" : "650",
    "version" : "sdnb"
  }, {
    "notation" : "330",
    "type" : [ "Concept" ],
    "source" : {
      "label" : "DDC-Sachgruppen der ZDB",
      "id" : "https://zeitschriftendatenbank.de/fileadmin/user_upload/ZDB/pdf/zdbformat/5080.pdf"
    },
    "label" : "Wirtschaft"
  }, {
    "type" : [ "Concept" ],
    "source" : {
      "label" : "Dewey-Dezimalklassifikation",
      "id" : "https://d-nb.info/gnd/4149423-4"
    },
    "label" : "Wirtschaft",
    "notation" : "330",
    "version" : "zdbs"
  }, {
    "notation" : "380",
    "type" : [ "Concept" ],
    "source" : {
      "label" : "DDC-Sachgruppen der ZDB",
      "id" : "https://zeitschriftendatenbank.de/fileadmin/user_upload/ZDB/pdf/zdbformat/5080.pdf"
    },
    "label" : "Handel, Kommunikation, Verkehr"
  }, {
    "type" : [ "Concept" ],
    "source" : {
      "label" : "Dewey-Dezimalklassifikation",
      "id" : "https://d-nb.info/gnd/4149423-4"
    },
    "label" : "Handel, Kommunikation, Verkehr",
    "notation" : "380",
    "version" : "zdbs"
  }, {
    "notation" : "630",
    "type" : [ "Concept" ],
    "source" : {
      "label" : "DDC-Sachgruppen der ZDB",
      "id" : "https://zeitschriftendatenbank.de/fileadmin/user_upload/ZDB/pdf/zdbformat/5080.pdf"
    },
    "label" : "Landwirtschaft, Veterinärmedizin"
  }, {
    "type" : [ "Concept" ],
    "source" : {
      "label" : "Dewey-Dezimalklassifikation",
      "id" : "https://d-nb.info/gnd/4149423-4"
    },
    "label" : "Landwirtschaft und verwandte Bereiche",
    "notation" : "630",
    "version" : "zdbs"
  }, {
    "notation" : "655",
    "type" : [ "Concept" ],
    "source" : {
      "label" : "DDC-Sachgruppen der ZDB",
      "id" : "https://zeitschriftendatenbank.de/fileadmin/user_upload/ZDB/pdf/zdbformat/5080.pdf"
    },
    "label" : "655"
  }, {
    "type" : [ "Concept" ],
    "source" : {
      "label" : "Dewey-Dezimalklassifikation",
      "id" : "https://d-nb.info/gnd/4149423-4"
    },
    "label" : "[Unbesetzt]",
    "notation" : "655",
    "version" : "zdbs"
  }, {
    "type" : [ "ComplexSubject" ],
    "label" : "Deutschland | Marketing",
    "componentList" : [ {
      "type" : [ "PlaceOrGeographicName" ],
      "label" : "Deutschland",
      "source" : {
        "label" : "Gemeinsame Normdatei (GND)",
        "id" : "https://d-nb.info/gnd/7749153-1"
      },
      "id" : "https://d-nb.info/gnd/4011882-4",
      "gndIdentifier" : "4011882-4",
      "altLabel" : [ "Deutsche Länder", "Germany (Deutschland)", "Heiliges Römisches Reich", "Rheinbund", "Deutscher Bund", "Norddeutscher Bund", "Deutsches Reich", "Deutschland (Gebiet unter Alliierter Besatzung)", "Deutschland (Bundesrepublik, 1990-)", "BRD (1990-)", "Federal Republic of Germany (Deutschland)", "Republic of Germany (Deutschland)", "Allemagne (Deutschland)", "Ǧumhūrīyat Almāniyā al-Ittiḥādīya", "Bundesrepublik Deutschland (1990-)", "BRD", "Niemcy", "République Fédérale d'Allemagne (Deutschland)", "Repubblica Federale di Germania (Deutschland)", "Germanija", "Federativnaja Respublika Germanija", "FRG", "Deyizhi-Lianbang-Gongheguo" ]
    }, {
      "type" : [ "SubjectHeading" ],
      "label" : "Marketing",
      "source" : {
        "label" : "Gemeinsame Normdatei (GND)",
        "id" : "https://d-nb.info/gnd/7749153-1"
      },
      "id" : "https://d-nb.info/gnd/4037589-4",
      "gndIdentifier" : "4037589-4",
      "altLabel" : [ "Absatzwirtschaft", "Konsumgütermarketing", "Marketingpolitik", "Verbrauchsgut / Marketing", "Verbrauchsgütermarketing", "Absatzpolitik", "Absatzplanung", "Verkaufsplanung" ]
    } ]
  } ],
  "subjectslabels" : [ "Deutschland", "Marketing" ],
  "hasItem" : [ {
    "label" : "lobid Bestandsressource",
    "type" : [ "Item", "PhysikalischerTitel" ],
    "currentLibrary" : "WIWI",
    "currentLocation" : "WIWI_Z",
    "callNumber" : "B 2",
    "heldBy" : {
      "isil" : "DE-294-18",
      "id" : "http://lobid.org/organisations/DE-294-18#!",
      "label" : "Ruhr-Universität Bochum, Fakultät für Wirtschaftswissenschaft, Bibliothek"
    },
    "seeAlso" : [ "https://hbz-ubo.primo.exlibrisgroup.com/permalink/49HBZ_UBO/mnkbqv/alma990054447840206441" ],
    "inCollection" : [ {
      "id" : "http://lobid.org/organisations/DE-294#!",
      "label" : "Ruhr-Universität Bochum, Universitätsbibliothek",
      "type" : [ "Collection" ]
    } ],
    "id" : "http://lobid.org/items/990054447840206441:DE-294-18:22147499490006471#!",
    "enumerationAndChronology" : "1976 - 1986"
  }, {
    "label" : "lobid Bestandsressource",
    "type" : [ "Item", "NurTitel" ],
    "seeAlso" : [ "https://kai.fh-swf.de/permalink/49HBZ_FSW/ou32r9/alma990054447840206441" ],
    "heldBy" : {
      "isil" : "DE-Hag4",
      "id" : "http://lobid.org/organisations/DE-Hag4#!",
      "label" : "Fachhochschule Südwestfalen, Fachbibliothek Hagen, Zentralbibliothek"
    },
    "inCollection" : [ {
      "id" : "http://lobid.org/organisations/DE-Hag4#!",
      "label" : "Fachhochschule Südwestfalen, Fachbibliothek Hagen, Zentralbibliothek",
      "type" : [ "Collection" ]
    } ],
    "id" : "http://lobid.org/items/990054447840206441:DE-Hag4:990005106570106461#!"
  } ],
  "sameAs" : [ {
    "id" : "https://hub.culturegraph.org/resource/(DE-605)990054447840206441",
    "label" : "Culturegraph-Ressource"
  }, {
    "id" : "http://nwbib.de/990054447840206441#!",
    "label" : "NWBib-Ressource"
  } ],
  "inCollection" : [ {
    "id" : "https://nrw.digibib.net/search/hbzvk/",
    "label" : "DigiBib hbz Verbundkatalog",
    "type" : [ "Collection" ]
  }, {
    "id" : "http://lobid.org/organisations/DE-655#!",
    "label" : "hbz - Hochschulbibliothekszentrum des Landes Nordrhein-Westfalen, Netzwerkzone",
    "type" : [ "Collection" ]
  }, {
    "id" : "http://lobid.org/resources/HT014176012#!",
    "label" : "Nordrhein-Westfälische Bibliographie (NWBib)",
    "type" : [ "Collection" ]
  } ],
  "predecessor" : [ {
    "label" : "Absatzwirtschaft <Düsseldorf> / Service-Heft",
    "id" : "http://lobid.org/resources/HT006954792#!",
    "note" : [ "Vorg. --->" ]
  } ],
  "successor" : [ {
    "label" : "Absatzwirtschaft <Düsseldorf> / Sondernummer",
    "id" : "http://lobid.org/resources/ZDB-1173280-5#!",
    "note" : [ "1987 - 2001 --->" ]
  } ],
  "language" : [ {
    "id" : "http://id.loc.gov/vocabulary/iso639-2/ger",
    "label" : "Deutsch"
  } ],
  "extent" : "30 cm",
  "bibliographicLevel" : {
    "label" : "Serial",
    "id" : "https://www.loc.gov/marc/bibliographic/bdleader.html#Serial"
  },
  "responsibilityStatement" : [ "Hrsg.: Absatzwirtschaftliche Gesellschaft, Nürnberg, e.V. u. Deutsche Marketing-Vereinigung" ]
}