{
  "@context" : "http://lobid.org/resources/context.jsonld",
  "id" : "http://lobid.org/resources/990110648460206441#!",
  "type" : [ "BibliographicResource", "Article" ],
  "medium" : [ {
    "label" : "Print",
    "id" : "http://rdaregistry.info/termList/RDAproductionMethod/1010"
  } ],
  "title" : "Lufthansa",
  "almaMmsId" : "990110648460206441",
  "hbzId" : "BT000017752",
  "deprecatedUri" : "http://lobid.org/resources/BT000017752#!",
  "otherTitleInformation" : [ "Typologie und Konsequenz einer Corporate identity" ],
  "publication" : [ {
    "dateStatement" : "1994",
    "startDate" : "1994",
    "type" : [ "PublicationEvent" ]
  } ],
  "describedBy" : {
    "id" : "http://lobid.org/resources/990110648460206441",
    "label" : "Webseite der hbz-Ressource 990110648460206441",
    "type" : [ "BibliographicDescription" ],
    "inDataset" : {
      "id" : "http://lobid.org/resources/dataset#!",
      "label" : "lobid-resources – Der hbz-Verbundkatalog als Linked Open Data"
    },
    "resultOf" : {
      "type" : [ "CreateAction" ],
      "endTime" : "2026-08-08T22:48:55",
      "instrument" : {
        "id" : "https://github.com/hbz/lobid-resources",
        "type" : [ "SoftwareApplication" ],
        "label" : "Software lobid-resources"
      },
      "object" : {
        "id" : "https://lobid.org/marcxml/990110648460206441",
        "dateCreated" : "1995-07-28",
        "dateModified" : "2026-02-19",
        "type" : [ "DataFeedItem" ],
        "label" : "hbz-Ressource 990110648460206441 im Exportformat MARC21 XML",
        "inDataset" : {
          "id" : "https://datahub.io/dataset/hbz_unioncatalog",
          "label" : "hbz_unioncatalog"
        },
        "sourceOrganization" : {
          "id" : "http://lobid.org/organisations/DE-61#!",
          "label" : "Universitäts- und Landesbibliothek Düsseldorf"
        },
        "modifiedBy" : [ {
          "id" : "http://lobid.org/organisations/DE-6#!",
          "label" : "Universitäts- und Landesbibliothek Münster, Zentralbibliothek"
        } ]
      }
    },
    "license" : [ {
      "id" : "http://creativecommons.org/publicdomain/zero/1.0",
      "label" : "Creative Commons-Lizenz CC0 1.0 Universal"
    } ]
  },
  "subject" : [ {
    "id" : "https://nwbib.de/subjects#N543010",
    "label" : "Unternehmen",
    "notation" : "543010",
    "type" : [ "Concept" ],
    "source" : {
      "id" : "https://nwbib.de/subjects",
      "label" : "Sachsystematik der Nordrhein-Westfälischen Bibliographie"
    }
  }, {
    "type" : [ "ComplexSubject" ],
    "label" : "Deutsche Lufthansa (Köln) | Corporate Identity",
    "componentList" : [ {
      "type" : [ "CorporateBody" ],
      "label" : "Deutsche Lufthansa (Köln)",
      "source" : {
        "label" : "Gemeinsame Normdatei (GND)",
        "id" : "https://d-nb.info/gnd/7749153-1"
      },
      "id" : "https://d-nb.info/gnd/2007937-0",
      "gndIdentifier" : "2007937-0",
      "altLabel" : [ "Deutsche Lufthansa AG", "Deutsche Lufthansa Aktiengesellschaft (Köln)", "Lufthansa (Köln)", "Lufthansa Lineas Aéreas Alemanas (Köln)", "Lufthansa German Airlines (Köln)", "Lufthansa Lignes Aériennes Allemandes (Köln)", "Nemeckaja Ljuftganza (Köln)", "Deutsche Lufthansa. Public Relations (Köln)", "Deutsche Lufthansa. Hauptreferat Presse und Öffentlichkeitsarbeit (Köln)", "DLH", "DLH (Deutsche Lufthansa, Köln)", "Deutsche Lufthansa Aktiengesellschaft" ]
    }, {
      "type" : [ "SubjectHeading" ],
      "label" : "Corporate Identity",
      "source" : {
        "label" : "Gemeinsame Normdatei (GND)",
        "id" : "https://d-nb.info/gnd/7749153-1"
      },
      "id" : "https://d-nb.info/gnd/4193565-2",
      "gndIdentifier" : "4193565-2",
      "altLabel" : [ "Unternehmensidentität", "CI", "Firmenimage (Corporate Identity)", "Unternehmenspersönlichkeit" ]
    } ]
  } ],
  "spatial" : [ {
    "id" : "https://nwbib.de/spatial#Q365",
    "label" : "Köln",
    "type" : [ "Concept" ],
    "source" : {
      "id" : "https://nwbib.de/spatial",
      "label" : "Raumsystematik der Nordrhein-Westfälischen Bibliographie"
    },
    "focus" : {
      "id" : "http://www.wikidata.org/entity/Q365",
      "label" : "Köln",
      "type" : [ "http://www.wikidata.org/entity/Q707813", "http://www.wikidata.org/entity/Q1549591", "http://www.wikidata.org/entity/Q42744322", "http://www.wikidata.org/entity/Q85635630", "http://www.wikidata.org/entity/Q200250", "http://www.wikidata.org/entity/Q2202509", "http://www.wikidata.org/entity/Q57318" ],
      "geo" : {
        "lat" : "50.942222222",
        "lon" : "6.957777777"
      }
    }
  } ],
  "subjectslabels" : [ "Deutsche Lufthansa (Köln)", "Corporate Identity" ],
  "sameAs" : [ {
    "id" : "https://hub.culturegraph.org/resource/(DE-605)990110648460206441",
    "label" : "Culturegraph-Ressource"
  }, {
    "id" : "http://nwbib.de/990110648460206441#!",
    "label" : "NWBib-Ressource"
  } ],
  "containedIn" : [ {
    "id" : "http://lobid.org/resources/HT006389506#!",
    "label" : "Corporate identity in Europa : Strategien, Instrumente, erfolgreiche Beispiele / Klaus Schmidt (Hrsg.)"
  } ],
  "inCollection" : [ {
    "id" : "https://nrw.digibib.net/search/hbzvk/",
    "label" : "DigiBib hbz Verbundkatalog",
    "type" : [ "Collection" ]
  }, {
    "id" : "http://lobid.org/organisations/DE-655#!",
    "label" : "hbz - Hochschulbibliothekszentrum des Landes Nordrhein-Westfalen, Netzwerkzone",
    "type" : [ "Collection" ]
  }, {
    "id" : "http://lobid.org/resources/HT014176012#!",
    "label" : "Nordrhein-Westfälische Bibliographie (NWBib)",
    "type" : [ "Collection" ]
  } ],
  "language" : [ {
    "id" : "http://id.loc.gov/vocabulary/iso639-2/ger",
    "label" : "Deutsch"
  } ],
  "bibliographicCitation" : "Corporate identity in Europa : Strategien, Instrumente, erfolgreiche Beispiele / Klaus Schmidt (Hrsg.); 1. dt.-sprachige Aufl.; Frankfurt [u.a.], 1994; S. [133]-142 : Ill.",
  "bibliographicLevel" : {
    "label" : "Monographic component part",
    "id" : "https://www.loc.gov/marc/bibliographic/bdleader.html#Monographic_component_part"
  },
  "contribution" : [ {
    "agent" : {
      "label" : "Steguweit, Christian",
      "type" : [ "Person" ]
    },
    "role" : {
      "id" : "http://id.loc.gov/vocabulary/relators/aut",
      "label" : "Autor/in"
    },
    "type" : [ "Contribution" ]
  } ]
}